Aviform

Education| Retail

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Thanks to our success through digital activity, and due to frustrations with their existing website supplier, we were asked to rebuild Aviform’swebsite on a WooCommerce platform.

Aviform homepage on iMac
Aviform dog
Aviform homepage on iPhone
Aviform product page on iMac

Challenge.

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Aviform cat
Aviform homepage 2 on iMac
Aviform logo

Solution.

Launched in April 2021, the new site allows for much greater flexibility, increases in control for customer service and in-house marketers, and improves both functionality and user experience. 

Website development is ongoing, with new functionality being added continually to maintain Aviform’s position as a market leader, with subscribe and save being the latest feature. The new design and build is also being rolled out to the business’s other brands.

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Client Name – Client Business

Aviform website icons

Results.

Our digital team have been working with Aviform helping deliver strong digital results. After taking over management of Google Ads in 2018, we were able to:

  • Drive a 37% YoY decrease in cost per conversion
  • Generate a 100% YoY increase in ROAS to £6.97
  • Increase revenue by 36% YoY
  • Decrease YoY ad spend by 24%

Our work has continued to drive growth for Aviform, with 2020 seeing their highest transaction and revenue stats yet, rising by 54% and 34% respectively.

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